When it comes to longevity in EDM, you won't be able to find many artists that were around near the Millennium over a decade ago. Back then,
Tiesto was making great house music before EDM blew up in the US. He started back in
2001 when the closest thing Americans had to electronic music was a thing called "techno." Even then it was a niche audience for about a decade until the likes of
Skrillex,
Avicii and
David Guetta started to blend synthesizers with other pop friendly genres like Hip Hop, R&B and Pop.
Having said all of that, I'm going to go out on a limb here and suggest that
Avicii's latest album,
True, has lit a fire under
Tiesto. It would be hard to argue against the monumental impact that
Avicii has had on pop music over the past year. In large part
Tiesto hasn't ever geared his music toward American tastes and the numbers prove it out. The highest chart Billboard chart position any of his five studio albums has reached is #59 with
Kaleidoscope.
That's all about to change with his upcoming album
A Town Called Paradise. To date, he has two top 15 US dance singles in
Red Lights and
Wasted. Now, he's about to add a third to that list of top 15 singles with
Let's Go, featuring the vocals
Icona Pop. It's as catchy as you'd expect and has the vibe of a feel-good summer anthem. It will without a doubt give
Red Lights a run as top single on the album and challenge the top spot before all is said and done. Something tells me before it's all said and done,
Tiesto might finally plant his flag in the US in 2014...
#ATCP