Sunday, November 04, 2012

"If You Live For Somethin, You're Not Alone My Friend"

Go ahead and add @Ludacris to the group of Hip Hop artists who have embraced EDM. Maybe electronica has become such a big part of pop music that it's not a surprise to see Luda go full electronic on his new single, Rest of My Life?

I'd argue against assertion because I think it is a big deal. We expect the @UsherRaymondIV and @official_flo's of the world to respond to pop trends because they make their $$ on what people want. Ludacris on the other has traditionally never had a problem getting his albums to #1 on the charts, as his first five reached RIAA platinum status. What's noteworthy about that is he has seven studio albums, which means his past two albums haven't quite reached platinum status. Call me crazy, but when it's apparent that your albums haven't reached the high bar you initially set, why not try something new?

By trying something new, I mean check out what he did with @davidguetta in the studio...

If you're trying to re-invent yourself, why not consult the guy who has the formula for success? I have no doubt this single will get Luda on track to a bounce back platinum album in the form of #Ludaversal...

Ludacris feat Usher & David Guetta - Rest of My Life (prod by David Guetta)


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